Tomorrow's thinking.
 

By understanding peoples’ choices, we help you design products and services for tomorrow.

 
 
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Our Services

 
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Designing Products and Services With High Sales Potential 

Behavioral Design ensures the development of high demand products and services capable of carrying above category-average margins. Learn more.

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Helping Design Products and Services with Purpose

Build products and services that people will love, understand what drives adoption rate and simulate demand based on consumers' individual Behavioral Economics models with a predictive accuracy rate of up to 80%.

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Forecasting Seemingly Irrational Behavior

Create a specific unit forecast and marketing mix models based on validated BrandEmbrace® measurement and an understanding as to why people prefer your product, which is directly link to market share.

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Building Decision Models with Humans in Mind

Model human decision processes to create a personalized, targeted and predicable go-to-market approach based on an individual's preference and Utility Expectations.

 

 

Achieving Competitive Advantage Through Behavioral Design

Condensed Case Studies

 

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INSURANCE

 

Our Clients and Partners

We feel privileged to work with them.